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Gain a business advantage with the UL Verified Mark

91% of consumers personally verify brand packaging claims by checking labels and searching for information on third-party sites.

Stand out in the crowded marketplace with independent confirmation of your product’s key features or benefits.

Start the UL Verification process for your company's marketing claims today.

Get UL Verified

Anatomy of the UL Verified Mark

The UL Verified Mark is a distinctive way to differentiate your brand and its marketing claim. It starts with the basic UL Verified Mark and includes two important modules.

Verified Marketing Claim

Claim Module

The basic Verification Mark indicates that UL has verified the marketing claim.

Basic Verification Mark

All claims include this Verification Mark to indicate it has been tested and verified by UL.

Unique Identifier

The unique identifier enables users to look up more information about a specific marketing claim verified by UL.

UL Verification Process

Our marketing claim verification process is based on rigorous, repeatable and independent assessments.

Get UL Verified
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Marketing Claim Discussion

Let us help you differentiate your brand.

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Protocol Development

We identify the right approach to determine the accuracy of your claim.

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Claim Testing/Evaluation

With scientific rigor, we thoroughly evaluate the validity of each claim.

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Promote Your Verification

Promote your Verified Claim on your packaging and promotional materials.

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Market Surveillance/Expiration

You can use our Verified Mark for a specific time period or have your claim reassessed at specific intervals.